dENiZEN™ = Levi's Asia Jeanswear

dENiZEN™ as a brand struck my eyes when I noticed a brand new exclusive showroom in Bangalore.

dENiZEN™ was created by Levi Strauss & Co. as a global jeans brand for a new generation. 137 years after outfitting the American West with jeans that became the uniform of the pioneering spirit, Levi Strauss & Co. is outfitting the new global citizen for a bright future, supplying jeans and other essentials for an on-the-go, engaged life.

dENiZEN™ means “inhabitant”: living in a place, living on earth, just being. Denim is in the name, the heart of the brand. And dENiZEN™ has another great meaning too: the idea of someone who frequents a particular place, the idea of belonging to a community of friends and family.

dENIZEN takes this generation’s motivated and forward-thinking mentality and combines it with Levi Strauss & Co.’s iconic jeans-making heritage to make quality jeans that are fit for everybody.

Post a comment or leave a trackback: Trackback URL.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: