Tendulkar named ICC's ambassador for 2011 World Cup

The International Cricket Council on Thursday announced the appointment of Indian batting legend Sachin Tendulkar as the official event ambassador for the 2011 Cricket World Cup.
With exactly 100 days to go, Tendulkar in his role as ambassador will be called upon to promote and support a variety of ICC initiatives for the World Cup, which will take place in Bangladesh, India and Sri Lanka from February 19 to April 2 next year.
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