Pandit Birju Maharaj to endorse Zandu healthcare products

Emami has launched its latest campaign with Padma Vibhushan Pandit Birju Maharaj as its brand ambassador.

The Zandu portfolio includes popular brands such as Zandu Balm, Zandu Chyawanprash, Zandu Kesari Jeevan, Zandu Pancharishta, Sudarshan and Nityam Churna.

To bring in the centenary celebrations for the brand the company will be launching a national television commercial campaign, featuring Pandit Birju Maharaj.

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